Tachit (Woke In Progress)

Art Direction | Branding | Web | UI | Product

Started in December 2015, Tachit is an initiative project aimed to remind people how wonderful and meaningful it is to have a human to human connections. The product represents the emotional and personalized benefit for each and every consumer. It contributes to a higher quality of communication and carries the mission to enhance people’s lives through a more meaningful connection. By merging digital creativity with the physical medium, Tachit expands the realm of thought and emotion of the moments we are sharing. It ties digital media from our phone to the real world, bringing life to our gifts. And more importantly, the precious moment will forever persist with the attached object for as long as we wish.